Design Studio

Welcome to the Estridge Design Studio

Your home should be different. It should match your style. It should fit your needs. Ensuring your Estridge home does all of that begins at the Estridge Design Studio. It's where you'll explore and select all of the personalized details of your home.

At the Estridge Design Studio, we'll assign one of our talented design consultants to guide you through the process of planning and selecting the features and details of your new home — room by room. During your appointments at the Estridge Design Studio, our designers will guide you through the entire personalization process, from helping you identify your style to selecting the products that fit your budget.

The Fun Begins

The Fun Begins

Building a home is exciting and rewarding. Selecting the features and finishes for your new home will help you to create a home that is truly unique. Before the selections begin, however, there are a few things you can do to prepare for your first design studio meeting.


Visit one of our decorated model homes.

Even though you may have been to one of our models previously, please take a second look. Take some time to look closely at the details and finishes. Our professionally decorated model homes showcase many of the design options available at our Estridge Design Studio.

Visiting our model home is a great way to see finishes in context. Walking through our decorated model homes, you’ll see a wide variety of options and gain inspiration for the style you want for your new home.

Next, gather samples.

Online resources such as Pinterest and Houzz make it easy to collect and sort samples of styles you like. Other options include magazines, photographs, books, paint chips, and fabric samples — all of which can be useful in making your selections.

Start gathering these ideas and bring them with you to your design studio selection appointment.

Making Selections

Does the idea of making selections excite you? It should! But, if the idea of selecting the details for your home sounds overwhelming, fear not. We’ll assist you in making selections and will guide you every step of the way. It is important to remember that we’re here to help you create the home of your dreams.

Exterior Selections

Many of your exterior choices depend upon the home design you select. You will, however, have an opportunity to select some of the exterior features such as paint color palette, brick or stone style and color, shingle/roof color and types, shutters, siding and much more.

Selections come in a number of styles, shapes and tones to help you add the right personality and charm to transform your outdoor living spaces into anything but ordinary.
Exterior Selections

Find Your Style

View Our Work >

Interior Selections

It all starts with a design theme. Think of your design theme as a plot to a story. At the Estridge Design Studio, you’ll add the details and characters that turn your home into the story of your life. And as any writer will tell you, when beginning to create a story, it is best to start with big ideas. For design, that means asking yourself:

  • How does your furniture and décor fit into your new home?
  • How wear-resistant should your home be? 
  • How does technology integrate into your life? 
  • How does your family like to spend time together at home?

Get Inspired

Checkout The Galleries >

Why Estridge?

Hear For Yourself.

"We are absolutely in love with our new Estridge home. The details and custom finishes make this home so different from most new builds and everything turned out so beautifully. "

Serenade Resident

"Our family has lived in Harmony for 4.5 years now. We have four kids and I love the neighborhood setup for them. The walking trails, green space, park and recreation space is expansive and beautiful. The nestled layout of the houses has fostered wonderful neighbor relationships—the community that we've been able to build here has been one of the greatest gifts of living in this neighborhood. It's a great location and I've really grown to love Westfield and the home we have here."

Katie E.

"Serenade is such a gorgeous neighborhood and feels completely different than any other builders’ neighborhoods in the surrounding area. Each home is unique and has so much character with the beautifully designed elevations.  The neighborhood is truly so serene and peaceful."

Serenade Resident

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